PILATES INSTRUCTOR
social media art direction + design
Industry: Fitness / Wellness
Location: UK
Overview:
led by a mom of 3 with 27+ years of wellness experience, offers a unique fusion of Pilates, yoga, and mindful movement designed to be accessible, enjoyable, and transformative for everyone. The brand needed a social media presence that captured the light, airy, and body-positive feeling of her classes while educating her audience and promoting her online offerings.
Industry: Fitness, Wellness
Location: UK
Overview:
led by a mom of 3 with 27+ years of wellness experience, offers a unique fusion of Pilates, yoga, and mindful movement designed to be accessible, enjoyable, and transformative for everyone. The brand needed a social media presence that captured the light, airy, and body-positive feeling of her classes while educating her audience and promoting her online offerings.
My Role:
Social media design, focusing on creating a cohesive, visually appealing feed that blends education, wellness inspiration, and promotional content.
Approach:
designed content that reflects the calming, restorative nature of Pilates while maintaining a bright, airy aesthetic. Each asset was crafted to convey wellness, lightness, and clarity, helping followers connect with the brand and feel inspired to move.
My Role:
Social media design, focusing on creating a cohesive, visually appealing feed that blends education, wellness inspiration, and promotional content.
Approach:
designed content that reflects the calming, restorative nature of Pilates while maintaining a bright, airy aesthetic. Each asset was crafted to convey wellness, lightness, and clarity, helping followers connect with the brand and feel inspired to move.
The Process
The Process
feeling inspired?
My Role:
Social media design and creative direction, translating the 2109 brand identity into scroll-stopping, cohesive social content.
Brand + Social Design Approach:
I designed social media visuals that reflect 2109’s mission through clean, trend-forward design. The content blends performance and lifestyle with minimal layouts, elevated typography, and neutral tones, positioning the brand as both functional and effortlessly wearable beyond the studio.
Click the link below to start the collaboration process!
