From Face Charts to Feed Strategy
beauty creator → graphic designer → creative agency owner
Hi there, I'm Drew! Owner of Werd Media Co. Born and raised in Oakland County, Michigan, (and now, based here!) I specialize in social media management and content creation services, capturing moments that make people stop the scroll. My path into content creation started in the beauty world, with late nights filming makeup looks for fun while juggling college coursework, building relationships & collaborating on brand deals with top beauty brands, and yes, filming and posting makeup looks between classes.
As I grew a combined audience of over 500K across Instagram, TikTok, and YouTube, I was also earning my degree in graphic design. Experimenting with my own content taught me what works on each platform, and inspired me to help other businesses do the same.
That hands-on experience led me to launch Werd Media Co., a woman-owned creative studio, in October 2023. Today, I partner with brands and individuals locally and worldwide to create intentional content, guide creative direction, and build social media presences that feel authentic, engaging, and make an impact.
meet drew
est. 2016
- fur mama of 4 pets! 3 kitties and 1 pup! practically a cat lady in training. if i had more space, i'd have much more.
- Aruba holds a special place in my heart. We honeymooned here, and it’s now our go-to spot for sunshine, beauty, and a much-needed reset.
- i've been doing my own gel nails at home for years!nothing beats painting intricate designs while watching a binge-worthy show.
- i LOVE reality tv. like a lot. love island, real housewives, traitors; it's always on in the background while i work.
- Thrifting for fun, one-of-a-kind clothing pieces is my version of a treasure hunt
- Trying new eats is a go-to! My husband and I love discovering new restaurants whenever we get out of the house.
- Beauty content creation is still my little form of therapy. There’s something about covering myself in paint & letting creativity run wild.
drew
little facts about
...and when i'm not creating for clients, i'm still creating something.
my beauty page + lifestyle channels are where i let my creative energy run free!
restaurant visit review/mini vlog
sfx stars nye makeup look
skin treatment
vlog/review
bts creative makeup transition video
(how else will i know what works for your socials if i don't test on my own!)
Jason B.
Trainer
Jeff K.
trainer
Ashley I.
Trainer
Josh S.
dietician
30+ clients partners with worldwide
1,400+ assets produced yearly
over a decade of experience